IISB is a group of experienced media professionals, think tanks, technocrats, data analysts, content creators and social workers who have come together to actualize the goal of Good politicians for a better India.
The simple word ‘good politician’ means a lot to us. Within the purview of the party’s goals and objectives, a good politician, strives to ensure the benefit of the people, thereby resulting in the welfare of the nation as a whole.
For that good politicians have to ensure that they have a clear and consistent image in the public and what they communicate and how they communicate to the public is genuine, even to the teensiest extent.
They could be able to keep the ill-effects of propaganda at bay while working towards framing winning communication that drives them to their seat. Here’s exactly where IISB comes in as the accelerating force and brings about the change.
As the strategy partner, we show the direction for a party or politician to be in ‘good sentiment’ especially during the most decisive times like the elections.
Through well-planned ‘image-cleansing’ techniques, we help them battle the competition, identify threats beforehand and take informed and forewarned steps to maintain their equity.
Persona-branding and propaganda managing companies are aplenty, especially after the dramatic rise of some political figures and political parties in the Indian context. However most of such exercises restrict themselves to the peripheries of campaign designing or ‘eleventh hour acts’. IISB has a systemic 16- step plan that will enhance the public figure from a political leader to a ‘good politician’.
